Head to head comparison between Sitecore and Google Analytics There has been lot of debate on this topic and especially customers who use Sitecore or willing to migrate to Sitecore, ask this question – “Which one is better among Google analytics and Sitecore Analytics”. Since there is not too
I have been living, eating and swallowing analytics nowadays and trying to help our customers make right decisions based on their clickstream data. Because of this, I (hopefully) have an interesting perspective on both
Note from the author: First of all, I would like to thank you all for loving Part One of my Analytics Deep Dive series, Why Traditional Page Analytics Fail to Provide True Business Insights to Professional Firms.