Generate Demand Digitally for Credit Unions
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Generate Demand Digitally for Credit Unions

Author: Caroline Schmid | Categories: Financial Services, Digital Marketing, Customer Engagement, Credit Unions

Let’s face it, customers come first!

The importance of customer experience, especially the digital customer experience continues to grow. Companies recognize that experiences are both powerful and profitable. No longer is price the main reason that clients drop a brand, the quality of their experience and the perception of your brand are key to their decision.

According to the State of Digital Marketing for Credit Unions and Community Bank research by CU Grow, “52 percent of credit unions responded they have not yet defined marketing personas of their ideal members”.

If you can ultimately converse with your customers in a 1:1 and personalized manner, you will achieve the business goals every company hopes to attain - engagement, loyalty and clients that advocate for the brand.

The webinar will have Caroline Schmid, Vice President, Demand Generation Practice talk about the perks of providing an outstanding customer experience that will enable you achieve the business goals every company hopes to attain - engagement, loyalty and clients that advocate for the brand.

This webinar will cover:

  • The digital marketing landscape for Credit Unions
  • Improving Customer Acquisition & Retention with Digital
  • The importance of Customer Experience Plan
  • Go to market Digital Strategy
  • Effective Digital Channels for Credit Unions
  • Tools & technologies to provide a 1:1 marketing strategy