June’s Top Blogs: We Go Deep into Analytics

Author: Meghan Lockwood | Categories: Digital Analytics, Digital Marketing, Digital Revenue Generation, Sitecore CMS

If the Independence Day holiday also means a chance to get back in touch with your favorite marketing blogs, then today’s post is just for you. Here is a summary of June’s most popular blogs – which feature key Sitecore tips, Analytics lessons.

1. Analytics deep dive part two: How to create a meaningful measurement model?

In Part Two of SEO Expert Aditya Khana’s popular Analytics Deep Dive Series, we review how to develop a unique analytics measurement model based on your organization’s unique objectives, goals, personas and reporting needs.

2. Introducing Sitecore 7.5: A sneak peak from wednesday’s partner announcement

Two months ago, Sitecore (one of the edynamic’s strategic partners) rolled out a new development platform. In this blog – which was also May’s leading post – Sitecore expert Harender Kumar previews the new Lighthouse pilot program and xDB database, which will be available to the larger public later this summer.

3. Sitecore custom URLs

Sometimes, marketers just need some tactical help. In this tactical blog, Sitecore specialist Ajit Sharma shows how to structure a custom Sitecore URL.

4. 4-Metrics-your-company-is-probably-reading-wrong

For the second month in a row, Senior SEO expert Aditya Khanna donates two blogs our top five list, with his the first installation of the Analytics deep dive series, which  looks deeply at what data you can track on your website to discover why traditional page analytics fails to provide true business insights to professional firms.

5. The-Revenue-Imperative-Are-You-Ready-to-be-a-Revenue-Marketer

Finally, edynamic President Warren Raisch talks about impending Revenue Imperative facing marketers and describes what steps your firm must take to prepare. 

What do you think? Were these your favorite articles from our blog last month? What other topics would you like to hear about?