Marketing Automation For Law Firms

Author: Caroline Schmid | Categories: Marketing Automation, Legal, Customer Experience, Demand Generation, Customer Engagement

Marketing Automation is a powerful digital tool that can programmatically coordinate and optimize marketing activities across email, SMS, website, and social.

In the video shared above, Caroline Schmid, VP, Demand Generation Practice at edynamic, talks about how you can expand and enhance your current marketing roadmap for your law firm.

Additionally, the webcast focuses on:

  • The Benefits of Marketing Automation for Law Firms
  • The difference between Marketing Automation and email service providers
  • Specific use cases for Marketing Automation at your firm
  • How Marketing Automation can drive event attendance and thought leadership content
  • The process for evaluating and setting up Marketing Automation