Video - Content Marketing's Visible Future

Video - Content Marketing's Visible Future

Author: Sachin Datta, Anurag Agarwal | Categories: Content Marketing, Digital Marketing, Online Marketing, Video Marketing

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'Video' is the future of most marketing plans. There has been a general rise of companies adapting the video as a medium for marketing. Businesses are quickly realizing how valuable videos can be to their marketing efforts, but only a few know what kind of videos to produce for their companies.

“ 64% of marketers expect the video to dominate their strategies in the near future.” - A study by Nielsen, 2013

Visual communication is the most powerful tool to evoke emotions online. It’s King because it offers a slew of attributes above and beyond traditional content, for e.g. the tone of voice, face expressions and music, to name a few.

In this write-up, the authors will drive you towards the compelling need of adopting ‘video’ as a marketing drive and also will talk about choosing the best video platform considering its benefits and striking features.

This eBook covers:

  • Why is Video becoming so important
  • What is a Video Content Management Platform
  • The top video platforms & choosing a suitable platform
  • What is Video Distribution and Search